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Selecting the Right Hyperscale PDU

Posted by RJ Tee on Sep 21, 2017 10:28:39 AM


Yes, Microsoft, Amazon, Facebook, and Google – we’re talking to you and your kind.

While most would consider it a good day to dominate the world of commerce, you and your hyperscale computing compatriots have completely changed the landscape of information technology and data centers as we used to know them. Your executive leadership is brilliant, your stocks are soaring, and you’ve got the world at your feet.

Well, ever think about what life would be like without the right rack PDU? OK, you have to admit, we’ve got you there.

Hyperscale data centers rely on absurd amounts of energy — think Google’s 5.7 terawatt-hour consumption in 2015 — used in the most efficient manner. But every watt that goes to cooling can’t be used for computing, so it also relies on innovative distribution to support those two competing goals. Add to the mix the constant need for crisp data center environmental monitoring, and you can see why our offerings fit the needs of the industry that redefined the notion of rack power density.

So, what can we offer these users?

Basic PDUs: think power in, power out. Available in higher voltages and without the bells and whistles, a basic PDU offers simplicity and reliability in operations where the supporting architecture supports failed compute nodes.

PRO2 Smart and Smart POPS PDUs: integrate inline power monitoring and remote monitoring capabilities through SNMP. These intelligent PDUs are perfect for those racks where the loads are neither static nor equally distributed, or where monitoring is difficult due to a variety of server protocols.

HDOT PDUs: think of these as the fix for too many devices, too many power cords, and too many BTUs. The high-density outlet technology in our HDOT PDUs allows hyperscalers to bend the laws of physics and support loads up to 100 kW per cabinet and not warp from the heat load.

For more information about hyperscale computing, check out our new Hyperscale White Paper, or for more information about different PDU types and applications, you can visit the Solutions page on the Server Technology web site.

Your Hyperscale Data Center Demands Reliability. Why Compromise? Learn More Today


Topics: Data Center Density, Hyperscale

Hyperscale Data Centers: Thoughts On Support and Service?

Posted by Marc Cram on Sep 19, 2017 11:00:45 AM

businessman hand using tablet computer and server room background.jpeg

Your hyperscale data center operates on a lean budget. You want to install your hardware and be done with it until you decommission it for the next efficiency-driven replacement cycle.  But real world hardware does fail, and when it does, you want your suppliers to be both knowledgeable and responsive. They need to be able to troubleshoot remotely or on site, and get you answers and replacement product quickly so that your application can be restored.

I’m interested in knowing your thoughts:

  1. In your opinion, who offers the best technical support for PDUs?
  1. What is “state of the art” when it comes to service?
  1. How could we do a better job for you?

Email me at Marc.Cram@servertech.com or on twitter @mcram01

Your Hyperscale Data Center Demands Reliability. Why Compromise? Learn More Today


Topics: Service Oriented, Hyperscale

Power Management: A Critical Need for Hyperscale Providers

Posted by RJ Tee on Aug 29, 2017 6:00:00 AM


It’s no secret that data centers are massive energy hogs. As explained in a recent Server Technology white paper, “The Power of Hyperscale Compute,” a typical data centers can be 10 to 100 times more energy-intensive than an office. And altogether, data centers use about 3 percent of the U.S. electricity supply.

Over the last two decades, as compute and storage densities have increased, rack power densities have also skyrocketed. In the past, a typical rack would consume an average of 1 to 2 kilowatts of power. Now, as we move deeper into the hyperscale era, loads are hovering around 20 to 40 kilowatts. More servers and hard drives are being put into single racks today than ever before, in a scale out approach.

As such, hyperscale providers now require advanced technologies for tracking electricity consumption and for accurate capacity planning. And one of the best ways to accomplish this is to use cutting-edge power distribution units equipped with real-time monitoring features.

But that’s not all.

The white paper also explains how hyperscale providers today require the partnership of a supply base that can support the high volume, quick turn production of hardware. This includes servers, storage, networking, racks and more.

This is especially true with power management solutions which are integral for the daily operation of hyperscale facilities.

Server Technology specializes in offering top of the line power management products and accessories that can be shipped very quickly — sometimes even on the same day. Plus, Server Technology’s PDUs are Trade Agreements Act (TAA) certified which make them acceptable for use with federal government agencies.

To learn more about Server Technology, click here. To access the white paper on hyperscale computing, click here.

Your Hyperscale Data Center Demands Reliability. Why Compromise? Learn More Today


Topics: Remote Power Monitoring, remote power management, Hyperscale

Hyperscale Data Centers: Do You Use A Bespoke Power Solution...Or Not?

Posted by Marc Cram on Aug 28, 2017 1:42:54 PM


You have a deadline, and you have your goals. 

Your hyperscale data center design needs to maximize power efficiency. Use free air cooling or adiabatic cooling. And support ambient air operating temperature of 25-35oC, with hot aisle exhaust temperatures approaching 60oC. 

You need lots of outlets – C13s, C19s, or even something that allows you to blind mate servers to the power strip. 

And it needs to meet regulatory requirements in most major geographical regions around the world. 

You want to keep it simple.  

And you will need to stand up thousands of them in a very tight time frame. That screams for a basic power strip – just power in and power out. 

Or does it? 

The no-compromises solution is a power strip that supports remote outlet switching and offers integration through SNMP or via API to most major DCIM and data center management tools.

I’d like to hear from you:

  1. Who do you turn to for advice?
  2. What do you look for in a supplier?
  3. What matters most in the product you choose?

Server Technology has been in the PDU business for over 20 years, and created custom power solutions for most every internet property on the planet in volume and on time, with all the right certifications.  Whether you have a CAD file for a build to print situation or just a sketch on a napkin that you need someone to finish, your Power Strategy Expert from Server Technology can help. Engineers are standing by!

And if you want more of a self-service option, check out the only “Build Your Own PDU” site on the web.

Email me at Marc.Cram@servertech.com or on twitter @mcram01

Your Hyperscale Data Center Demands Reliability. Why Compromise? Learn More Today

Topics: build your own PDU, Hyperscale

Hyperscale Demands...

Posted by Marc Cram on Apr 7, 2017 11:29:07 AM

Utility power should just be there. Always on. Never failing. Today’s hyperscale data center designs frequently count on the electric utility to supply them with a stable source of clean renewable energy. Alternatively, some use locally generated power with the utility as a backup.  Combining robust software stacks that incorporate either virtual machine or container technologies in a rack with in-rack UPS solutions ensures a high degree of uptime and failover capability. Your hyperscale data center can’t tolerate a PDU as the weakest link in the power distribution chain. You need the best PDU solution in the business. You need Server Technology.

What are the most important things you look for in choosing a power solution?

  1. Price?
  2. Availability?
  3. Technology?
  4. Reliability?
  5. Support?

I’d like to hear from you. Email me at Marc.Cram@servertech.com or on twitter @mcram01

Your Hyperscale Data Center Demands Reliability. Why Compromise? Learn More Today

Topics: Hyperscale

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